With years of expertise in designing a tailored layout for your small retail pharmacy, Store Planning Services, LLC, understands your target audience and will create areas for privacy and comfort that ensures customer satisfaction.
Retail pharmacy design includes merchandising and marketing along with your pharmacy’s business plan. You need to think strategically about what will set your pharmacy apart from the competition. You want to display and offer products that draw in customers. Easy access to everyday products enhances the shopping experience.
Pharmacy Floor Plan Design and Layout
The primary goal of a sound pharmacy floor plan and design is to attract customers and give them value along with a great shopping experience. One way to do this is to design a modern pharmacy layout with digital and physical stimulants in the pharmacy retail environment that captures the attention of consumers today. The flow of traffic, the layout along with visual marketing tools keep your customers moving from isle to isle to see what is new and to fill their needs.
Pharmacy Health Centers and Wellness Advisors
With the recent COVID-19 Pandemic in mind, many small pharmacies are changing their ideas on what a pharmacy is. Along with these changes in attitude come changes for store layouts. Becoming more than just pharmacies many seek to become health and wellness centers that customers can turn to for advice and help. With the possibility of future pandemics, many small retail pharmacies are expanding their existing business to handle these types of health crises. Effective modifications in design, signage, and decorating help instill confidence in customers that the pharmacy can handle their questions and concerns in a discrete manner.
Zone Merchandising Strategy for Small Pharmacies
A zone merchandising strategy for your small pharmacy combines visual merchandising along with store layout design. This is to highlight high-margin merchandise or merchandise you are featuring. Customers respond to where products are placed. By creating zones using walls, merchandise displays, and signage you develop a flow to each separate area and a “speed bump” which keeps the customer in the zone. Keeping a customer in the zone is more likely to produce a sale. Once the customer has a good experience, they will continue to come back.
Small pharmacies need to think about their layout and clearly mark their zones to make navigation easy for customers. Also, knowing the locations of hot zones in your store helps you optimize merchandising and product placement. There’s a science behind why certain presentations, structures, and colors deliver a better customer experience. A strong visual display and zone merchandising can raise turnover and strengthen customer loyalty. This not only produces repeat customers but, word of mouth referrals.
Store Planning and Retail Design
Our expertise in retail design, store planning, and fixturing includes many other types of retail stores. Our typical clients are independent merchants and small to medium size chains. Retail store planning and design is the strategic use of space to influence customer purchasing experience in a positive way.
Let Store Planning Services help you create a retail environment that is inviting and functional. Our experienced design staff can help you with a new opening or renovation. We have designed all types of stores and pharmacies for over 50 years. Our store planning and retail design service is an extraordinary value that will get you off to a great start. Let Store Planning Services help you create a well planned and successful store.
The U.S., and throughout the Caribbean
We offer Pharmacy Planning Services across the U.S. and throughout the Caribbean including the Bahamas, Turks & Caicos, Cayman Islands, Jamaica, BVI, AVI, Anguilla, Antigua and Barbuda, Guadeloupe, Dominica, Martinique, St Lucia, Barbados, Grenada, Aruba and Trinidad, and Tobago. If you would like a free consultation contact us now and we can help you get started.